

Together we are smarter than any one of us
The roots of Passenger stem back to early 2002, when co-founders Andrew Leary and Justin Cooper met while developing voice of the customer programs for the world's leading mobile phone supplier.
Over the next few years, they continued to observe the changing marketplace; specifically the proactive role that consumers were taking in both marketing and product innovation.
Identifying a real shift in the consumer dynamic, Leary and Cooper brought their collective expertise in customer-driven marketing and pioneering spirit to form Passenger in 2005; determined to bridge the gap between brands and their most valued assets – their customers.
The Passenger team foresaw the importance of delivering a quality, secure and easy-to-use platform. We also recognized the market demand for software-as-a-service, providing a dramatic reduction in development time and cost, flexibility to scale, and rapid time-to-market.
Passenger continues its commitment to provide our customers with the solution required to enable them to most easily collaborate with their key customers to design better customer experiences.


The highest level of customer engagement
Customer collaboration changes the way companies connect their customers, stakeholders & peers — across social, geographic and organizational boundaries.
Customer collaboration not only helps you design better customer experiences, but it is a valuable customer experience in it's own right.
The leader in On-Demand Customer Collaboration
Private Online Community Platform + Client Services
An industry leading strategic consulting group and an enterprise class Customer Collaboration platform, delivered Software-as-a-Service (SaaS).
Customer Collaboration benefits both you and your customers
A competitive advantage for your company /
Better products and services for your customers
By harnessing the collective intelligence of your customers you will be positioned to make more informed business decisions, innovate more rapidly, and keep up with the evolving marketplace.
Contextual Insight
- Monitor shifts in perspective
- Identify current and emerging needs
- Discover counter-intuitive opportunities
Mutually Inspired Innovation
- Deliver what customers need and eliminate what they don’t
- Identify and refine the most salient ideas
- Extend existing strengths and capabilities
Authentic Advocacy
- Empower key customers through participation in the process
- Fuel passion for your brand